Senior Data Analyst Growth - MMM F/M
At Betclic, success comes from passionate and committed teams. Here's why you'll love working with us:
An international and creative environment where every project is an opportunity to innovate
Hypergrowth that brings new challenges and development opportunities every day
A healthy work-life balance: flexible remote work and workplace well-being are essential pillars for us.
A unique and friendly atmosphere, with 1,300 employees across 5 countries and our headquarters in Bordeaux
Are you passionate about sports and tech? Join us and help shape the future of online gaming! ENTER THE GAME You will join the Data Analytics team, part of a larger Data team which also includes Data Science, Data Product Management and Product Analytics teams. The Analytics team mission is to grow the business by identifying critical insights and high value opportunities. You'll integrate a fast growing team of +40 passionate individuals tackling challenges of all sorts: from scaling marketing campaign analytics to building complex customer segmentations to predicting the outcome of the next football game YOUR ROLE WITHIN BETCLIC As a Senior Data Analyst specialized in Marketing Mix Modelling (MMM), you will be a pivotal element in the development, execution, and optimization of the MMM program to drive strategic decision-making and enhance our overall Marketing efficiency. Your will leverage strong analytics skills combined with advanced business acumen in the media and marketing field to:
- Enable the ingestion and interpretation of the different data sources, through exploratory analysis and hypothesis validation
- Provide actionable insights and recommendations to improve marketing performance based on model outputs and data analysis
- Collaborate closely with cross-functional teams, including marketing, finance, and product management, to align strategies and objectives
- Develop scenario planning for budget allocation to drive change management and impactful decision-making
- Design and conduct tests to measure and enhance our acquisition performance
- You hold a Master's degree in Statistics, Mathematics, Economics or Computer Science or equivalent from a top university
- You have at least 5 years of Data Analytics experience
- You are familiar with MMM methodologies, marketing and media KPIs, and attribution models.
- You are "business minded" - you can make actionable and impactful recommendations
- You are capable of managing projects independently with minimal guidance
- You have excellent communication and interpersonal skills
- You are proactive and autonomous in manipulating data (proficiency in SQL is essential)
- You are familiar with at least one Data visualization tool
- You want to grow and keep learning
- You are agile and able to adapt to a fast-paced environment
- You know a programming language
- You are aware of Git & versioning concepts
- If your application is selected, you will be contacted by Joe to complete an online technical test, followed by a 30-minute HR pre-qualification
- Next, you will have a technical interview via video call, covering SQL, Python, statistics, probability, analytics, and business sense
- You will then have one week to complete an analytical Use Case and an AssessFirst test (personality, motivations, and reasoning)
- After that, you will visit us in our offices to present your Use Case and meet Olivier - Senior Data Analytics Manager (your future manager), Iouri - Chief Data Officer, and a business stakeholder
- During your visit to Bordeaux, you will also have a final HR interview, including a debrief on your AssessFirst test
• 25 days of paid leave and 10 RTT days
A Ticket Restaurant® card credited with €11 per day (€6 per day funded by Betclic)
100% health insurance coverage for you and your children
50% reimbursement of public transport costs or an annual sustainable mobility allowance (€230 for commuting with sustainable transport)
Hybrid work model Access to a vast training catalog, with opportunities for professional development every year Regular training on skills you want to develop further (ML, Stats but also French or English classes) Extraordinary office spaces with a rooftop where you can enjoy sunny breaks with a view of the Cité du Vin Internal events to liven up your daily life On-site sports classes and organized tournaments (Pilates, circuit training, boxing, yoga, futsal, padel, tennis...) Access to a state of the art data stack (Snowflake, Airflow, git, Tableau,...) Complex challenges with well-structured data thanks to our BI team, let's start analyzing Vibrant analytical topics: imagine the future of online gambling Permanent contract, available immediately in Bordeaux or Remote Betclic Group - 117 Quai de Bacalan, 33300 BORDEAUX
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