Apprenticeship - App Marketing Assistant (ASO) F/M

WE ARE BETCLIC

Betclic, European leader in sports betting, is much more than just an online gaming site! Also offering Poker, Horse Racing, and Casino games across various countries and continents, it is an inspiring and forward-thinking company: every day brings new challenges in a modern and dynamic environment. As an influential player in the tech industry, with strong and sustained growth over the years, we believe in innovation through diversity and inclusion and encourage everyone to reach their full potential. With our multicultural team, we provide an optimal, safe and responsible gaming experience, powered by cutting-edge technology.

An apprenticeship at Betclic means stepping straight into the game.

At Betclic, apprentices don't sit on the sidelines. From day one, you'll be involved in impactful projects, working alongside experienced teams who will help you grow quickly. Throughout your journey, you'll take part in events, meetups and initiatives designed to connect the talents of tomorrow with our teams. And because we truly believe in the potential of the people who join us, some apprentices choose to continue their journey with Betclic after their apprenticeship.

WHY JOIN US?

At Betclic, success comes from passionate and committed teams. Here's why you'll love working with us:

An international and creative environment where every project is an opportunity to innovate

Hypergrowth that brings new challenges and development opportunities every day

A healthy work-life balance: flexible remote work and workplace well-being are essential pillars for us.

A unique and friendly atmosphere, with 1,300 employees across 5 countries and our headquarters in Bordeaux

Are you passionate about sports and tech? Join us and help shape the future of online gaming!

ENTER THE GAME

As an App Marketing Assistant (ASO), you'll be part of the User Acquisition/ASO team, which is in charge of acquiring new users for our portfolio of apps, and report to the ASO Specialist.

YOUR ROLE WITHIN BETCLIC

In this role, your main missions will be:

• Liaise with local content teams to understand sports events that will drive business
• Provide with required assets for each app Submission
• Work on iOS event Roadmap and deliver events based on Sports event and Marketing promotion
• Optimize our organic keyword rankings on the Appstores

With this apprenticeship, you'll know all the ins and outs of the Apple Appstore and Google Play Store. It is a great opportunity to work with real ASO pros.

WHO ARE WE LOOKING FOR?

We are looking for passionate and curious professionals who bring kindness and a touch of enthusiasm!

This apprenticeship is for you if:

• You are pursuing a Master's degree in a business school with a specialization in Marketing
• You are able to demonstrate a serious interest for the position
• You are a doer, detailed-oriented, organized, and can work efficiently to complete multiple tasks
• You are a doer, detailed-oriented and have a strong work ethic
• You speak English fluently (your boss is not French)

WHAT ARE THE RECRUITMENT STEPS?

If your application is shortlisted, Benoît will contact you within a week for an initial HR screening (15 minutes).

Then, you will complete the AssessFirst test (personality, motivation and cognitive reasoning).

You will then meet your future manager, Etienne - Head Of User Acquisition & Hanna - App Store Optimization Specialist.

Finally, Benoît will conduct a final HR interview to review your AssessFirst results together.

The recruitment process usually takes between 4 to 6 weeks to ensure an optimal experience for you.

WHAT CAN YOU EXPECT?

A Ticket Restaurant® card credited with €11 per day (€6 per day funded by Betclic)

50% reimbursement of public transport costs or an annual sustainable mobility allowance (€230 for commuting with sustainable transport)

Hybrid work model

Extraordinary office spaces with a rooftop where you can enjoy sunny breaks with a view of the Cité du Vin

Internal events to liven up your daily life

On-site sports classes and organized tournaments (Pilates, circuit training, boxing, yoga, futsal, padel, tennis…)

Apprenticeship contract, available from September 2026 in Bordeaux.

Betclic Group – 117 Quai de Bacalan, 33300 BORDEAUX.

All our positions are open to people with disabilities.