CRM Performance Analyst & Project Manager

WE ARE BETCLIC

Betclic, European leader in sports betting, is much more than just an online gaming site! Also offering Poker, Horse Racing, and Casino games across various countries and continents, it is an inspiring and forward-thinking company: every day brings new challenges in a modern and dynamic environment. As an influential player in the tech industry, with strong and sustained growth over the years, we believe in innovation through diversity and inclusion and encourage everyone to reach their full potential. With our multicultural team, we provide an optimal, safe and responsible gaming experience, powered by cutting-edge technology.

WHY JOIN US?

At Betclic, success comes from passionate and committed teams. Here's why you'll love working with us:

An international and creative environment where every project is an opportunity to innovate

Hypergrowth that brings new challenges and development opportunities every day

A healthy work-life balance: flexible remote work (2 days/week) and workplace well-being are essential pillars for us.

A unique and friendly atmosphere, with 1,300 employees across 5 countries and our headquarters in Bordeaux

Are you passionate about sports and tech? Join us and help shape the future of online gaming!

ENTER THE GAME

As CRM Performance Analyst & Project Manage r , you will lead strategic CRM initiatives with a strong focus on business performance, data-driven decision-making, and structured project management.

YOUR ROLE WITHIN BETCLIC

In this context, your missions are as follows:

Data-Driven Performance & Strategy
• Deep dive into business metrics to identify trends, risks, and growth opportunities through the analysis of player behavior, and forecast business targets on a monthly basis.
• Translate analytical findings into clear strategic recommendations and concrete action plans to improve retention and player engagement.
• Work closely with Data teams (DA, DE, DS) to ensure the right initiatives are prioritized (discovery process) and that performance is tracked using appropriate measurement frameworks and tools to efficiently optimize growth strategies.

Project Management
• Lead strategic CRM projects from initiation to execution, ensuring successful delivery by clearly defining scope, objectives, and key deliverables.
• Foster open communication within the project team, ensuring all members remain informed, engaged, and aligned with project objectives and timelines.
• Coordinate and engage cross-functional stakeholders (Product, Growth, Data) to ensure seamless collaboration, timely delivery, effective resource allocation, and proactive plan adjustments when needed.
• Identify opportunities to enhance CRM strategy, processes, and overall user experience.
• Provide clear and concise progress reports to senior management and key stakeholders, highlighting milestones, risks, and required adjustments.
• Communicate complex concepts in a simple and impactful manner, enabling faster decision-making and stronger cross-team alignment.

WHO ARE WE LOOKING FOR?

We are looking for passionate and curious professionals who bring kindness and a touch of enthusiasm!

To excel in this role, you should possess:
• Data-Driven decision making: strong ability to analyze market trends, player behaviors, and performance metrics, using insights to optimize growth strategies.
• Understanding of the Data Landscape: solid knowledge of data collection, reporting, and visualization, and how to leverage data for CRM improvements.
• Problem-Solving Skills: the aptitude to identify challenges and drive continuous improvements to optimize CRM functionality and processes.
• Project Management Skills: experience leading and executing cross-functional projects from initiation to completion.
• Multi-tasking Ability: the capability to manage multiple priorities and ensure all projects stay on track and meet deadlines.
• Stakeholder Engagement: strong skills in coordinating and engaging stakeholders across multiple teams to ensure collaboration and successful project execution.
• Agile Mindset: the ability to adapt quickly in a fast-paced, dynamic environment and pivot when necessary.
• Risk Management Abilities: the capability to identify potential risks and develop strategies to mitigate them.

Experience:
• 5+ years of experience in CRM, RevOps, Growth, or Performance roles within a digital B2C environment.
• Strong analytical mindset, with hands-on experience defining and monitoring KPIs, leveraging dashboards, and using market insights to drive performance optimization and growth. SQL proficiency is a plus, but not required.
• Proven ability to lead complex cross-functional projects and translate them into structured, simple, and actionable solutions.
• Fluency in English & French.

WHAT ARE THE RECRUITMENT STEPS?
• If your application is selected, Benoit will contact you within 2 weeks to conduct an HR prequalification interview (30 minutes).
• You will meet Anne-Tiphaine, Senior CRM Team Leader, your future manager
• You will be asked to complete the AssessFirst Test, which evaluates your personality, motivations, and reasoning abilities.
• You will be given a case study to work on to present to your future manager and Colin, Head of CRM
• You will meet with Salvatore, Senior CRM Manager and Olivier, Senior Data Analyst Manager.
• Finally, Benoit will conduct a final HR interview where you will also discuss the results of your AssessFirst Test.

To provide an ideal candidate experience, the Betclic recruitment process typically lasts 6 to 8 weeks .

WHAT CAN YOU EXPECT?
• 25 days of paid leave and 10 RTT days

A Ticket Restaurant® card credited with €11 per day (€6 per day funded by Betclic)

100% health insurance coverage for you and your children

50% reimbursement of public transport costs or an annual sustainable mobility allowance (€230 for commuting with sustainable transport)

Hybrid work model (Presence in Bordeaux area is mandatory, with up to 3 days of remote per week)

Access to a vast training catalog, with opportunities for professional development every year

Extraordinary office spaces with a rooftop where you can enjoy sunny breaks with a view of the Cité du Vin

Internal events to liven up your daily life

On-site sports classes and organized tournaments (Pilates, circuit training, boxing, yoga, futsal, padel, tennis...)

Permanent contract, available immediately in Bordeaux

Betclic Group - 117 Quai de Bacalan, 33300 BORDEAUX